I think this article brings out a valid point. (See link below.) When it comes to beer drinkers today, there are those willing to experiment, and then there are those who stick with their favorite brand. I hadn't really considered it having anything to do with a "generation gap," but there could be something to that!
When Homer Village Market got its permit to sell beer and wine in February 2014, we wanted to be ready for all kinds of beer and wine consumers that might be stopping by for the first time to see what was in stock. After about sixty days, it is becoming apparent that the majority of beer drinking consumers shopping at the store prefer a particular brand. The traditional brands of beer made by the largest domestic breweries are most popular.
We will continue to bring a variety of craft beers and seasonal varieties into the store for those who might want to experiment! You can find Omme Gang Brewerie's Rare VOS in the cooler at a reasonable price point right now - a four-pack for $7.99. It is one of the beers mentioned in the following article about the "luxury beer" market. The priciest bottle we have in the store is called Urban Cowboy, brewed by Rockmill Brewery in Lancaster, Ohio. At $12.99 for one bottle the size of a bottle of wine, it is a delicious, Belgian-style stout beer to share or for a special occasion!
It is fun to do beer research and bring in new beers for people to try. I once thought Guinness Extra Stout was my favorite dark beer until I tried Anchor Porter. You might think New Belgium's Fat Tire is your new favorite Belgian style ale--until you try Omme Gang's Rare VOS!
Please stop by and see what's new, or feel free to submit your requests!
http://www.cnbc.com/id/101636905
